Hi, I'm Roo!

I bring a Systems Thinking approach to design community-centered digital media strategies and innovative products. I'm passionate about working with New York City's local and cultural economies.

Here are some of the projects I've worked on:

1/3

I'm great at developing and executing creative strategies...

I use digital media to drive community-based and participatory research

These are a few of the digital products I've helped create and test: